Grain Bags
Packaging Design
Operating through its network of public markets, MPM connects the city to local growers and producers.
The brief was to develop the next addition to Marchés Publics de Montréal’s packaged product line: a grain-based extension sold at MPM pop-ups, rooted in the idea of terroir, the relationship between food, geography, and culture.
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In response, I explored how grain packaging could embody terroir not only visually but also materially. Rather than creating a disposable solution, I developed a reusable system that prioritizes usability, longevity, and everyday handling.
I adopted an organic visual language that reflects MPM’s connection to land and sustainability while remaining minimal and contemporary.
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Most grain packaging is made from plastic or paper and optimized for cost efficiency rather than user experience. It often lacks portability and reliable resealing, reinforcing a short lifespan both materially and functionally.
Given the market setting and smaller production scale, I explored a reusable alternative that could extend the life of the packaging beyond a single use.
"Savour what the earth offers
with generosity."
The final design is a durable cotton canvas bag with a strap closure that allows it to be refilled and reused.
The composition relies on controlled negative space to avoid visual clutter and allow the material to breathe. Inspired by traditional Japanese rice bags, the design takes the form of a sack proportioned for everyday portability and refilling.
A subtle pattern system differentiates each grain type while maintaining a cohesive visual identity. The palette is limited to a single sage green to reinforce clarity and consistency across variations.
This restrained approach allows the fabric’s and pattern’s intricacy to stand out without overwhelming the form.
A double-sided label provides cooking instructions and key information while optimizing paper use. Once removed, the bag functions independently for long-term reuse.
